CRS (Central Reservation System)

A CRS is a centralized system that manages reservations, pricing, and availability across
channels and properties.
Why it matters:
It enables consistent pricing and centralized control, especially in hotel groups.
Practical use:
Hotels manage corporate and negotiated rates centrally through the CRS.
Real-life examples:
Inconsistent CRS configuration causes corporate rates to appear incorrectly on OTAs

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